Technical Editing

Serving the greater Chicago area and beyond

The Challenge:

Assist an established software development company effectively increase the usability of its printed user documentation.

The Client:

Working together as a team of cattle industry experts and information technology specialists, Unlimited Solutions, Inc. (USI) has been delivering business solutions to the cattle industry for over 10 years. Their product line provides comprehensive management of cattle feed yards.

The Solution:

The original User Guide was first created as online help and then exported — without further editing — to a Microsoft WORD document. It was reported that this unformatted documentation was not widely used by USI clients, most of whom were not technically inclined. There had been a growing business need to rewrite the documentation so that it had greater appeal to feed yard staff.

Before Technical Editing

We worked with subject matter experts to fully understand the product’s functionality and their clients’ needs before converting the manual into a more useful and readable reference tool. The editorial process included: As we moved forward, we also explored responsive website design trends that align with current user expectations. By incorporating these trends into our approach, we aimed to enhance usability while ensuring the content remained engaging across all devices. This strategic focus allowed us to create a reference tool that not only informs but also captivates its audience. In our efforts to provide valuable resources, we also examined video editing software for professionals, ensuring that our recommendations met the high standards expected in the industry. This included in-depth analysis of various tools that enhance efficiency and creativity, allowing users to produce high-quality content. Our commitment to understanding these software options ultimately enriched the reference tool and supported our clients in achieving their goals.

Documentation assessment to identify strengths and opportunities for improvement
Substantive text editing
Clarification of confusing instructions
Resolution of content incongruity and elimination of redundancy
Reorganization of content to simplify information flow
Consistent use of formatting techniques to create a page layout that was predictable, appealing and easy-to-follow
Tasteful insertion of artwork to mark sections

After Technical Editing

If your company would like to receive the immediate and long-term benefits of having your technical content enhanced by an experienced, integrated marketing communications agency, call us at 847.682.3592 or send an e-mail. We look forward to hearing from you and addressing your needs.

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